

Creative Business Support for businesses Who Do It Themselves (Mostly)

Running a small business often means doing it all, branding, content, tech, marketing. You’re capable, resourceful and probably figuring most of it out on your own.
But sometimes you need a hand. That’s where I come in.
I’m Lizzie Buscaino, and I offer no-fuss, down-to-earth support for small businesses that want to grow sustainably, look professional and stay true to their values.
Whether you need a one-off strategy session, help setting up your website, or someone to sort your SEO so Google (and AI tools) actually find you, I’m here when you need me.
What I Offer
Creative Business Support & Digital Services
Get help with the back-end bits you don’t love, from setting up your systems to building a solid online presence that actually works for you.
SEO & AI Search Optimisation
Let’s make sure your website is showing up where it should, for the people who are already looking for what you do. I’ll help you optimise your content so both humans and search engines love it.
Sol Tribe: In-Person Women’s Business Circles
Held monthly in the Northern Rivers, these sessions are for women growing real businesses in the real world. We meet, share, support and workshop practical solutions, together.
Social Media Content Packages
Done-for-you content (or strategy sessions so you can do it yourself with confidence). Custom packages to suit makers, service providers, and shops of all sizes.
One-on-One Coaching
Book a session when you need a sounding board, strategy, or direction. No long-term commitment. Just practical support tailored to you and your business.
Hands-On Blog Tips & DIY Guides
Learn how to keep your website alive with helpful blog content, tutorials and checklists that actually make sense. No jargon. No overwhelm. Just useful tools.
SOcial media services
Social media content creation for small businesses in the Northern Rivers
You’re already wearing all the hats. Running your business, serving your customers, and doing the real, hands-on work. Social media often ends up last on the list. And when you do have time to post, it’s hard to know what to say or share.
That’s where I come in.
Tailored weekly content for makers, shops, hospitality and local service-based businesses.
Custom posts that reflect your voice, your brand and your community. You don’t need a studio photographer to look professional online. I offer relaxed, on-location content sessions and weekly content packages tailored to your business. We’ll create posts that are visually aligned, easy to schedule, and ready to go on Facebook and Instagram.
What’s included in your social media packagE?
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Custom posts created for your business each week
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Captions written in your brand voice and style
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Scheduled posting to Facebook and Instagram
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Optional photo sessions at your location
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A mini or full brand style guide to keep your content consistent
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Monthly content planning and seasonal promo support (in selected packages)
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A content calendar so you always know what’s going out
Packages start from $45 per week, billed monthly. See Package breakdowns here.
Let’s make your social media easier, more consistent, and more aligned with your business.
Call or email me to schedule your complimentary consultation.
Coaching
Combining my conventional business expertise with intuitive insights, I offer a holistic coaching experience. My ability to blend practical strategies with intuitive understanding helps my clients gain clarity and realize their own authentic goals.
With a diverse and accomplished career spanning multiple industries and a Bachelor in Business, I bring a wealth of experience and unique insights to my role as an intuitive business coach.
Read more about my experience here.
In addition to the below packages, I offer ongoing custom coaching as per your requirements and agreement on an hourly basis.
Focus on:
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Creating a business which works for you
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Setting your own personal business goals
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Showing up and owning your space
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Setting business services and boundaries for balance
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Website and Branding
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Small business start and setup
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Attracting the right customers

Small Business Focus
This package includes six one-hour coaching sessions spread over six months to ensure maximum results and sustained growth. Each session is customized to focus on the area that best meet your unique business needs, providing you with key insights, actionable goals, and ongoing support to help you build a thriving startup.
Together we will review your current business (or potential business). Identify target markets, unique offering, general goals and strategy.
Additional ongoing coaching can be discussed as required for optimal results.
More...

Show Up
This package sets you up to look professional and attract the right clientele. We focus on developing your brand identity, including logo design and brand colours, as well as strategic advice on creating an effective website which you can easily manage on an ongoing basis.
The key of this offer is to enable you with a working, professional platform which you can easily manage.
This package will provide you with a foundational wix website (domain and website fees additional) which you can continue building on as your business grows and changes. A brand template including a logo to use for website, socials, business cards and collateral as well as brand colours. A succinct description of your business to communicate your offers. In short, what you need for a professional look.
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Get Unstuck
Break through barriers with our Intuitive Business Coaching Package. This offer includes four sessions over three months, designed to help you get unstuck and gain clarity. Through personalized coaching, we’ll dive deep into the core issues holding you back, set meaningful goals, and develop actionable strategies.
Sometimes simplifying your business and removing clutter frees up time for more relevant activities. Other times, pivoting to new offers more aligned with your skills and calling is key. This package provides a custom experience tailored to your business needs, ensuring you achieve sustainable growth and fulfillment.
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Empower
AUTHENTICITY
In a world often driven by external expectations and popular beliefs, it's essential to set goals that reflect your own authentic values. These values might differ from what society commonly prioritizes, but they are the true compass to your happiness and success.
By aligning your goals with what genuinely matters to you, you pave a path that not only leads to achievement but also fulfillment and personal satisfaction.
Embrace what makes you unique, and let your inner values guide you to set meaningful, impactful goals that resonate with your true self, not just what is deemed important by others.
- Lizzie Buscaino

Curious?
Book a free 30-minute phone discussion with to explore how my unique business coaching can help you achieve your goals. During this call, we'll discuss your unique challenges and aspirations, and determine if these coaching services are the right fit for you.
Message me to schedule your complimentary consultation.